Our work for Zoniou Perfume Creators, either for a new creative strategy, social media content, a new catalogue or some exciting store environments has a hyper scent of its own. It is called successful collaboration.
Revisiting the packaging identity as commissioned, we decided to let the products speak of their qualities. Using a transformative typographic system, we managed to unify the widest range of products and let the copy do the spicing up.
Adjusting the existing visual identity, we worked for a retail experience that excites and resonates with shoppers and uplifts sales. Using the power of black and white as a baseline, we wanted to cultivate a collector’s feeling in the hearts of the brand’s audiences.